Jenny Sepulveda

Executive Vice President, Brand Innovation

Rate App Product Manager

As EVP, Brand Innovation and Rate App Product Manager, Jenny is responsible for evaluating and driving the growth of the GR Brand through creative strategies on various social platforms, video production, and fulfilling our CEO’s vison for the expansion of the Rate App. Our aim is to empower people on their holistic journey of well-being and longevity so they can achieve their financial and personal goals. Jenny also leads a team that assists loan originators across all 50 states in growing their referral partner network and expanding their overall business.

With more than 20 years of experience in the real estate industry, Jenny executed Rate CEO Victor Ciardelli’s vision of building an exclusive Business Development Department unique to the industry. She empowers and develops her team members’ skillsets, propelling many into higher positions, and continually works to expand the reach of the Business Development Department, most recently by establishing a company-wide business development training program.

Always striving to advance herself, others and the company, Jenny adheres to Rate’s #1 Core Value, “Grow for Good.” She is a proud mentor for the Rate Organization of Women (GROW), where she lends her expertise to further even more individuals’ personal and professional development.

“My main goal is to use a positive approach to life,” said Jenny. “I hope to inspire everyone I meet to adopt that same mindset, and I want to help each person grow their personal wellness alongside their professional careers.”

Jenny recently completed her EMBA from Quinlan School of Business at Loyola University in May 2023. In her spare time, she enjoys playtime with her pups and serves as a mindfulness teacher certified in yoga. She also serves as a Board member of Special Olympics Illinois.